Embedded Files
A Collection of Roll-Up Banners
Unified Multi-Chapter Banners
Shortly after developing the brand for PIHRA, their team wanted to hit the ground running with 6 sets of general roll-up banners for each PIHRA region and PIHRA location within their chapter. These banners would then promote membership sign-ups. This project was more of a flex on organization, creative problem-solving, and subtle differentiation. View the printer design files here.
Project Breakdown:
Project Breakdown:
Timeline: May 2019 - Jun. 2019
Role: Lead Designer & Client Communications Coordinator
Client: PIHRA
Client Location: Gardena, CA
Industry: Non-Profit HR Organization Management
My Collaborators: PIHRA Team
Number of Banners: 17 Created
How I Delivered
How I Delivered
Since PIHRA at the time was at 17 locations, split into 6 regions within California, I had to figure out how we could get one message & design across 17 different banners, while ensuring each region would feel different.
Here's how I did that:
The PIHRA team planned out what each location's color would be assigned to them from the brand palette. I created 17 location logos with the color profiles and made sure the banner accent color for each location's banner correlated.
The PIHRA team and I planned out what each location and each region's photos could be. We chose photos hyper-related to each location to easily be associated with their respective regions.
Since the banner could only have 1 design layout for each banner, I decided PIHRA's weaving line brand asset would be great to interweave into each photo, making each banner feel unique.
Though the design was simple and effective, this project tested my client collaboration, creative problem-solving abilities, and organizational skills. The result produced 17 banners with 1 design that felt unique to each PIHRA location and region.
Page updated
Google Sites
Report abuse